My Role:

Founded and lead a creative strategy and consulting practice serving brands, entrepreneurs, and creators across fashion, beauty, lifestyle, and community-focused industries. Translate business goals into creative and marketing strategies while leading campaigns, productions, events, partnerships, and brand experiences from concept through execution.

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• Advise clients on brand positioning, storytelling, content strategy, audience development, and marketing initiatives designed to strengthen visibility and support business growth.

• Lead end-to-end creative productions, overseeing project strategy, budgets, timelines, logistics, vendors, and cross-functional creative teams.

• Produced Project C.D., a sold-out creative exhibition featuring eight collaborative creative teams, overseeing concept development, production, marketing, merchandise sales, and event execution.

• Spearheaded a strategic partnership between the Mayòwa Collective and AfroTech, producing a pre-show mixer that connected the event with new audiences and expanded visibility for the Fragility of a Creative Mind exhibition.

• Produce community-focused events, brand activations, and networking experiences while building partnerships with local businesses and organizations to create opportunities for long-term brand growth.